Amazon Launches Inspire a Social Shopping Feature

Amazon Launches Inspire a Social Shopping Feature

Amazon launched "Inspire," a TikTok-like shopping feature, offering personalized product recommendations. This allows brands to create content marketing opportunities, potentially ushering in a new era for e-commerce. Inspire presents a visually-driven shopping experience, aiming to enhance product discovery and engagement. It leverages user data and algorithms to tailor the product feed, similar to the popular short-video platform. This move signifies Amazon's increasing focus on social commerce and content-driven retail.

01/04/2026 Logistics Industry Insights
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Amazon Tightens Delivery Rules for SFP Sellers

Amazon Tightens Delivery Rules for SFP Sellers

Amazon US SFP policy is adjusted: the on-time delivery rate requirement is reduced from 97% to 93.5%, and the assessment period is shortened from 30 days to 7 days. The policy aims to balance consumer experience and seller efficiency. Sellers need to improve logistics stability and optimize inventory management to adapt to the new assessment standards.

12/30/2025 Logistics
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Amazon Sellers Face Challenges Avoiding Listing Suppression

Amazon Sellers Face Challenges Avoiding Listing Suppression

Are Amazon sellers frequently encountering the “Product Type Error” warning? This article provides a self-check, prevention, and appeal guide to help you correct classifications, contact customer service, and write appeal letters, thus avoiding listing restrictions. It covers identifying the root cause of the error, ensuring product details align with the correct category, and crafting a compelling appeal to Amazon to reinstate your listing. By following these steps, sellers can minimize disruptions and maintain a healthy Amazon account.

12/30/2025 Customs Knowledge
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Amazon Sellers Face Crossborder Hijacking Seek Solutions

Amazon Sellers Face Crossborder Hijacking Seek Solutions

This article delves into the cross-site piggybacking issue faced by Amazon sellers, revealing its principles and harms, and providing detailed countermeasures. It emphasizes the importance of intellectual property protection and introduces brand protection tools offered by Amazon. The aim is to help sellers build a solid anti-piggybacking "fortress" to protect their brand and interests. The article covers proactive and reactive strategies, including brand registry enrollment, trademark registration, and reporting violations to Amazon. By implementing these measures, sellers can mitigate the risks associated with unauthorized product listings and maintain control over their brand presence.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Increase Profits Through AB Testing

Amazon Sellers Increase Profits Through AB Testing

This article delves into the latest features of Amazon A/B testing and its role in boosting profit margins. By analyzing changes in the review mechanism, the evolution of personalized recommendation algorithms, and upgrades to A/B testing functionality, it provides sellers with a practical guide to refined operations. The article emphasizes the importance of a testing mindset and forecasts a recovery trend in the cross-border e-commerce industry. It serves as a valuable resource for sellers looking to optimize their strategies and improve their bottom line through data-driven decision-making.

12/31/2025 Logistics Industry Insights
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Amazon Expands Into Luxury Online Retail Market

Amazon Expands Into Luxury Online Retail Market

Amazon's entry into luxury e-commerce with the launch of "Luxury Stores" aims to enhance Prime member value, expand into the high-end market, and gain more user data. This move will accelerate the transformation of luxury e-commerce, promoting online-offline integration, personalized services, and social marketing. However, Amazon faces challenges including brand image conflicts, user experience improvements, and competitive pressure. Its success or failure will have a profound impact on the entire luxury e-commerce industry.

12/31/2025 Logistics Industry Insights
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Amazon Ads Strategies for Lowcost Latenight Traffic

Amazon Ads Strategies for Lowcost Latenight Traffic

This article delves into Amazon's advertising bidding mechanism, revealing the cost-effective advantages of late-night traffic. By lowering bids, adjusting ad placement percentages, and employing cascading bids, sellers can avoid peak traffic periods and effectively utilize late-night traffic. This helps reduce advertising costs, improve ACOS, and maximize profits. The article emphasizes that advertising optimization is an ongoing process requiring continuous testing and adjustments to achieve optimal performance and efficiency within the Amazon marketplace.

12/31/2025 Logistics Industry Insights
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Six Advanced Strategies Boost Amazon Affiliate Revenue

Six Advanced Strategies Boost Amazon Affiliate Revenue

Amazon affiliate marketing is more than just posting links; it's a sophisticated operational system. This article unveils six advanced strategies to effectively manage your affiliate program and boost conversion rates, leading to significant sales growth. These strategies include precise niche targeting, strategic product bundling, leveraging YouTube, prioritizing communication, expanding into new markets, and data-driven decision-making. Learn how to optimize your Amazon affiliate efforts for maximum impact and achieve remarkable results.

12/31/2025 Logistics Encyclopedia
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Amazon Sellers Expand in Key Global Markets

Amazon Sellers Expand in Key Global Markets

This article provides an in-depth analysis of Amazon's major global markets, including North America, South America, Europe, the Middle East, and Asia-Pacific, offering a comprehensive market guide for sellers. It covers key data such as population, language, top categories, and sales figures for each market. Furthermore, it analyzes the opportunities and challenges in each market, helping sellers develop differentiated operational strategies and succeed in the global e-commerce landscape. This guide aims to empower sellers to make informed decisions and optimize their performance in various international markets.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Face Slumping Sales Operational Hurdles

Amazon Sellers Face Slumping Sales Operational Hurdles

Amazon's slow season presents challenges for sellers, including declining order volume and rising operational costs. This article delves into eight major reasons for the decline in sales of existing products, emphasizing the importance of precise operation. Faced with high industry talent mobility and intense competition, sellers must continuously improve their competitiveness to survive the off-season. Focusing on detailed strategies and efficient resource allocation is crucial for navigating the challenges and maintaining a sustainable business during this period.

12/31/2025 Logistics Industry Insights
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